Bing have taken the root that in order to get listed your domain name needs to be around a while, so new websites are in trouble, and you must already have in place loads of back links, hundreds in fact. They will however list your main index page regardless; well at least that is supposed to be the plan. You can follow their guidelines to a tee and take onboard the advice of their staff but it doesn’t help.

Adding new pages to your site and getting those indexed is just as painful an experience as again they expect each page to have tonnes of back links in place even though they are new pages.

They’re acting as if they are the biggest kid on the block but they are pretty insignificant at the moment and this is growing worse as they alienate website owners – if you can’t even get listed then you’re even less likely to use it or recommend it to others.

Their current indexing policy is a joke and is backfiring on them, but they are making excuses for it. Eventually someone at Microsoft may see the stupidity of their indexing policy and the serious damage it is doing to the reputation of Bing and do something about it – or maybe they are just making excuses for it whilst they sort out all the problems. In any case Microsoft will do well to remember that you only get one chance to make a first impression.

As for me I’m on Bing, although my new pages haven’t made it yet, so I’m sticking with dependable Google. Traffic from Bing is so small that it isn’t currently worth the hassle, as long as I do what Google requires Bing will eventually include my new pages.